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Your prospecting strategy

About 4 minutes to read

  1. Our strategy
  2. One approach per signal
  3. Your own approach
  4. Writing style
  5. What it draws on
  6. After the reply, on the Growth plan

The strategy decides how your AI writes: what it says first, how it carries on, and in which tone. It applies to every message written by the AI, not to your own texts. You set it in AI Agent, Strategy.

Our strategy

By default, your AI follows Our strategy, recommended to start. It rests on one idea: on LinkedIn, people answer a conversation, not a sales pitch.

  1. The first message has one goal: get a reply. It starts from what the person wrote or did, shows it was really read, and asks about their situation. Never about your offer, never a link.
  2. Then the questions narrow down to their problem. A call is only offered once they show real interest: they ask how you work, or describe their need.
  3. Each follow-up brings something useful, a proof point, a resource or a precise question. Never a reminder for nothing.

One approach per signal

Your AI does not write the same way to someone who commented on your post and to someone who doesn't know you. It adapts to what the person just did:

Commented on your content
Picks up on what they wrote, then asks about their business.
Sent you a request
Thanks them for the request, then asks a direct question about what they do.
Reacted to your content
Starts from the topic of your post, without mentioning their reaction.
Viewed your profile
A short message about their activity, without mentioning the visit, with a slightly more direct question.
Active on a followed post
They don't know you: starts from their profile and business, with an open question.

Your own approach

You know your market: you can write your own approach, signal by signal, and for the follow-ups. Describe how to approach each kind of lead, the AI still writes each message. A line left empty keeps our strategy, and Restore EngageFast brings it back.

Your instructions apply to every message, on top of the strategy. For example: "Always be informal. Mention my podcast if the lead is a coach. Never suggest a call in the first message."

Writing style

Tone: Professional, Conversational or Direct. Your AI still adapts it to each lead. In French, choose vous, tu or a very casual tu.

Below, What your agent learned from your edits lists the rules it picked up when you edited its messages. Remove the ones that don't sound like you. More in How your agent learns.

What it draws on

Your AI writes from your Offer: what you sell, the result for your client, and the proof points and free resources you listed. It only cites what is written there, it never makes up a result. The more concrete your offer, the more credible your messages.

After the reply, on the Growth plan

On the Pro plan, your AI writes the invitations, first messages and follow-ups; once the lead replies, the conversation is yours.

On the Growth plan, it can carry on the conversation following the same strategy, up to the Goal of your offer, a call for example:

  • it answers the objections you listed in Objections and answers with your arguments;
  • it sends your Booking link when the lead agrees to a call;
  • it hands over to you for a question about your prices, a strong objection, a call to confirm or a topic outside your offer.

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